How to Behave Online: A Journalist's Guide

The Wall Street Journal issues a guide “intended to give additional guidance for appropriate professional conduct for news personnel of The Wall Street Journal, Newswires and MarketWatch. As with the Code of Conduct, these words are intended as a “reaffirmation of enduring values and practices” and serve to bring together in one place several sets of guidelines on various subjects. The most important wisdom about dealing with these questions is: When in doubt, ask.”

There is a section on:

“The use of social and business networking sites by reporters and editors of the Journal, Newswires and MarketWatch is becoming more commonplace. These ground rules should guide all news employees’ actions online, whether on Dow Jones sites or in social-networking, e-mail, personal blogs, or other sites outside Dow Jones.”

These guidelines seem perfectly reasonable and, indeed, they seem wise

Tip'o'the toque to Kirk Lapointe for this.

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