David Pugliese, the Ottawa Citizen's well-connected defence reporter, says Sandra Buckler and her communications shop within the Prime Minister's Office will exert even more control over the public affairs function at the Department of National Defence in advance of a federal election.
“This new process explains why the public is seeing a lot of sentences such as “Defence officials were not available to comment” or “Military officials could not comment” in media reports these days as the PMO/PCO approval process for the emailed statements for reporters can take anywhere between two days and three weeks. Those types of timelines are just not good enough to deal with the rapid pace of the 24-hour news cycle……..and critics of the Canadian Forces have been able to take advantage of the lack of response from DND/CF since they are able to get their points across unchallenged in news stories and broadcasts.
Josee Touchette, DND’s assistant deputy minister for public affairs, is on the record stating there has been no change whatsoever regarding the policy in dealing with media inquiries. But even her own public affairs officers roll their eyeballs on that laughable claim.”
Pugliese also has a pointer to an article by Sharon Hobson, who has impeccable credentials as a journalist covering the Canadian defence establishment. Hobson writes in the current newsletter of the “pro-military” (to use Pugliese's adjective) Canadian Defence & Foreign Affairs Institute.
The 1998 openness policy may still be on the books, but its implementation has been unrecognizably corrupted. The chances of getting an answer to a direct question are slim, and the chances of getting an actual interview with someone are slimmer. In fact, on many questions, the DND's method of dealing with the media is not to deal with them at all.
… You may have noticed more and more media stories contain some version of the line “the Department of National Defence did not return calls”.
Find someone who will talk about the shutout, and they will point the finger at the Privy Council Office (PCO) and the Prime Minister's Office (PMO). The civilians at the top are asserting their control and the word has come down that no one in the military is to speak to the media without specific clearance.
And that “word” is verbal. There is no written guidance on how to ignore the media. Rather, everyone is being told that if media inquiries concern “a regional or national issue” (it's not clear what would not be covered by this description) then any DND communication must be cleared by the “the centre” (PCO/PMO). How this works in practice is for the DND contact to write up a reporter's request for information with a proposed Media Response Line (MRL).
That is then sent to the PCO/PMO for approval. But instead of being approved and sent back, it sits in a pile somewhere. When the reporter gets fed up waiting and calls again, the DND is not able to offer a response because the official process is now underway for dealing with a written inquiry and the response has not yet been approved. Requests for interviews are routinely denied in lieu of PCO/PMO approved written “bullets”. So instead of being able to have a broad discussion with a DND project manager, the reporter receives one or two carefully crafted sentences which allow for no interpretation or selective quoting … [Read the whole sad story]