Wow. What a busy afternoon.
Gordon Lightfoot is dead and resurrected — and I am alternately pilloried and cursed for being involved in his fall and rise.
But this post is about Twitter — a microblogging network where you can tell your tale at just 140 characters a time — and how it is at the heart of this whole thing.
First here's the events as they unfolded this afternoon.
I work in the national newsroom of Canwest News Service, a wire service which has clients across North America. We're similar in some ways and different in others to Canadian Press, Reuters, and so on. For Canwest, I report on federal politics. But our newsroom in Ottawa has more than just politics reporters: It is the hub for our national operation with a national sports desk, our national entertainment desk; our national business desk and so on.
Like any wire service, the editors on those desks will move what are known as “ALERTS” to let its clients know that some big breaking news event has just happened and a story is coming. ALERTS are not “Stories we're working on” or “stories we think might happen” but are, in fact, short bursts of fact. Newsrooms in any part of the world that get an “ALERT” usually start clearing space in the papers or newscasts for the story to come.
Here's some ALERTS that Canwest has sent out recently
- ALERT – A Canadian soldier was killed Friday in Afghanistan.
- ALERT – Disgraced Montreal financier Earl Jones has been handed an 11-year prison sentence after pleading guilty last month to two charges of defrauding investors of $50.3 million.
- ALERT – Ontario police have arrested a male for the disappearance and death of Jessica Lloyd. Her family reported her missing on Jan. 29, after she didn’t show up for work.
And here's an ALERT that moved on our wire earlier today:
- ALERT – Ontario-born singer-songwriter Gordon Lightfoot has died, according to sources close to the singer.
Some short stories began appearing on the Web sites of Canwest papers, shortly after that.
Within a few minutes, our service moved another ALERT that cast doubt on what “sources close to the singer” had told a Canwest reporter (not me, some other reporter in our system) and that Lightfoot was still alive.
New stories appeared on our wire correcting that and, eventually, a story will appear explaining how all this happened.
Meanwhile on Twitter …
I have about 2,500 people that “follow” me on Twitter. Many are journalists in other newsrooms. I follow journalists myself from other organizations and we all often 'tweet' new facts, stories, etc. that we're reporting on and we figure our followers are interested in reading about.
So when the ALERT about Gordon Lightfoot's death crossed our wire, I figured my followers would be interested in this and so I sent out a tweet that looked like this:
Gordon Lightfoot has died, sources close to the singer say.
I did this because I have and continue to have absolute confidence in the 3,000 or so journalists who are my Canwest colleagues that they get stuff like this right. I've tweeted out their ALERTS before and I'm sure I will again. And, of course, on a practical level, I simply can't go around confirming for myself that “a Canadian soldier was killed in Afghanistan” or that “Ontario police have arrested a male…”. I have to trust my colleagues.
Lots of folks began “Re-tweeting” what I had just tweeted about Lightfoot. And those people re-tweeted and so on and so on. Ian Capstick calculates that within a few minutes of the first reports of his death, there were 1,400 Tweets about it. Many of those tweets, I suspect, had my Twitter name — @davidakin — on them. Lots of people – even other political journalists in Ottawa who know what I generally report on — assumed, with some good reason, that it was me, David Akin, who had personally spoke to these sources close to Lightfoot and that I was reporting his death for the first time right here. That was in incorrect assumption but it's one that, in hindsight, is an easy one to get wrong.
As our wire service began moving new ALERTS and other information I, tweeted that out immediately as well:
- A famous Cdn musician – a Lightfoot contemporary – said Lightfoot died. Now Lightfoot mgr says that's not true. Hope Mngment is right!
- Ah-Source for “Lightfoot Is Dead” story: None other than Rompin' Ronnie Hawkins to a B.C. reporter. Lightfoot alive! Lightfoot alive!
So — and here's where lesson one may have been learned today — perhaps what I should have done was write my Tweet in this fashion:
- Canwest reports: Gordon Lightfoot has died, sources close to the singer say
- Canwest reports: Ronnie Hawkins said Lightfoot died; manager says he's alive.
Normally on Twitter, when you want to attribute what you're saying, you'd provide a link — to a news story, to a blog etc. In doing so, you essentially are saying, “This is what I heard. Don't know if it's right, but here's a link if you want to check out its accuracy. I just thought you'd like to know.”
My Tweet had neither a link — the Canwest Alert was out before the stories hit the Web — nor any other attribution and so many assumed this was me doing the actual reporting. It was an incorrect assumption to make but you can see how one could make that assumption. (I've tweeted more than 7,000 times and many of those had those kind of links so I may have assumed that my followers would simply know that I don't normally cover entertainment news.)
Twitter is still kind of a new new thing for journalists and for readers. Personally, I think it's a great new thing. I find new sources; I hear from readers; I'm a better journalist for having dived in. Still, there's lots that journalists and readers need to learn and understand when it comes to some of the things we take for granted when we see a story in our paper-copy newspaper: Who wrote this story? Who pays their bills? Are they reliable? What's the protocol for passing along information found on Twitter?
I'm up for exploring and figuring out all of these things. If you've got some thoughts, please jump in in the comments section.
Oh, and as as a former reporter for Lightfoot's hometown paper, the Orillia Packet and Times, let me offer my apologies! Good luck with the tour and we'll see you in the nation's capital!