The folks at Canada Newswire have asked me to make a presentation that looks at how communications and public relations professionals can mesh with today’s newsrooms, where writers, editors, reporters, and producers have more deadlines and there is a greater emphasis on delivering content across multiple platforms (to use the jargon of the day). If you’d like to attend, it’s a breakfast event at the National Arts Centre in Ottawa on February 21 and — lo and behold — the event will apparently be Webcast, if you can’t be here in Ottawa in person.
I’m still figuring out what to say but it will definitely be “news you can use” if you’re in the business of trying to get the attention of us media types. No theory allowed: Just practical tips, tricks, and advice.
Click here for details on the event (the title of the talk sounds a bit grander than what I plan to actually deliver) and instructions on registering. Hope to see you there!
Just a thought – how about the principle of 'non-partisianship' in Canadian news media?
How about that principle? It's a good one, a vital one, and one worth defending. You'll always find me on the side of a vital independent press.